*To maximize the effect of your eye shadow, you will want to make sure that people are aware that you have it on. Some beauty experts suggest priming your eyes before applying the shadow. The eye lids are a lighter shade than the skin on the rest of the face, due mainly to their lessened exposure to light overt the course of a lifetime. A layer of bone shadow over your lids will even up the coloring with the rest of the face, and any color you apply on top of that will tend to stand out.
Next, experiment with several shades before you decide on…!